Beginner's Guide To Affiliate Marketing

RESOURCES

Affiliate Networks

http://www.advertising.com/
http://www.affiliatefuel.com/
http://www.affiliates.befree.com/
http://www.clickbank.com/
http://www.clickxchange.com/
http://www.clixgalore.com/
http://www.cj.com/
http://www.commissionsoup.com/
http://www.linkshare.com/
http://www.performics.com/
http://www.primaryads.com/
http://www.quinstreet.com/
http://www.referback.com/
http://www.search4clicks.com/
http://www.shareasale.com/
http://www.websponsors.com/

Financial Formulas

Conversion Rate: How many visitors (clicks) are needed to sell one item.
Number of visitors divided by the number of sales = conversion rate.
Ex: 100 visitors divided by 1 sale = 100

Visitor Value: How much a visitor is worth
Net profit per sale divided by conversion rate = visitor value
Ex: 23.32 divided by 100 =.23
Each visitor is worth 23 cents.

Net Profit: How much you make when you sell an item
(Gross Revenue – total expenses) divided by total sales = net profit on sale

Tools

There are a huge variety of tools available for pay per click affiliate marketers. Many tools are based on finding keywords. There are also companies and software programs created to manage bids, ads and everything related to writing ads and promoting products.
Keyword Elite: keyword tool
Nichebot: keyword tool
Wordtracker: keyword tool
ppcToolkit: various tools
Googspy: keyword tool – see what keywords a site is bidding on
GLOSSARY

Ad Campaign: Set of ad groups based around one website, project or product line.
Ad Group: Individual ads based on each part of a product line, website, etc.
Adwords: Google’s Paid Search Marketing Program.
Affiliate Marketing: Act of selling products on a commission basis. Commission may be percentage or flat rate.
Auto Bidding: your keyword bid is automatically changed by 1 cent if your closest competitor changes their bid.
Bid: the amount you pay when someone clicks on your ad.
CPM: cost per 1000. The cost of 1,000 ad views or impressions.
CTR: Click through rate. Number of viewers who clicked on ad.
CPC: Cost Per Click The amount you pay when someone clicks on your ad.
Conversion Rate: (the number of click throughs divided by the number of purchases) The higher the conversion rate, the more successful the ad.
Hits: number of times a web page is viewed. Impression: web page view.
Keyword – the word, term or phrases users type into the search boxes. A pay per click campaign can use a few keywords or a few thousand keywords, depending on size of campaign.
Keyword Bid – The maximum amount you’re willing to pay every time someone clicks on your ad.
Minimum Bid - The minimum price required to bid on a keyword or phrase.
Page View - The number of times a web page is viewed.
Pay-Per-Click (PPC) Advertising - A marketing method where advertisers pay when viewers click on their ads. Return on Investment (ROI) –
Unique Visitor - The number of people who view a web page. If one person visits the same web several times, they will be counted as only 1 unique visitor.
ROI: Return on Investment. How much money is left after deducting expenses from income.
PAY PER CLICK AFFILIATE MARKETING CHECKLIST

o Product Chosen.
o Keywords:
o Domain Name Reserved:
o Web Hosting:
o Landing Page Created:
o Main Search Term for Ad Headline:
o Emotional Appeal Benefit Keyword(s)
o Factual Appeal Feature Keyword(s)
o Destination URL: http://

sitmap